Iberian MICE Forums gathers national and international tourism professionals at La Manga Club

La Manga Club welcomes the Iberian MICE Forums, the gathering of the most important business tourism professionals in the industry. Not only is the event is being celebrated in the region for the very first time, but it is also a unique occurrence that both national and international professionals find themselves at the same encounter. The resort is the stage on which corporate event agencies and companies can gather and take part in leisure activities in the area of Cartagena. The event is occurring from the 3rd to the 7th of September at La Manga Club.

La Manga Club, 7th of September, 2017.- La Manga Club welcomes, for the first time in the region of Murcia, the Iberian MICE Forums: one of the most important business tourism conference events. Moreover, on this occasion both national and international professionals of the MICE sector have coincided, and the spectacle encompasses ‘meetings, incentives, conferences and fairs’. Event agencies and businesses take advantage of this event in order to arrange more than a thousand ‘one to one’ meetings and familiarize themselves with new destinations as well as the needs of each client. In comparison to other encounters within the sector, this conference is characterized by how it specializes in concentrating a few number of participants in order to achieve a much more personalized deal.

In addition to benefiting from the forum for work meetings, La Manga Club has collaborated closely with the El Batel Auditorium and Conference Centre, the Tourism Institute for the region of Murcia (ITREM) and the Cartagena Office of Conference to offer leisure activities to all participants of the event. Thus, those attending have enjoyed an extensive program of social activity, that includes visits to many emblematic locations in Cartagena such as the Roman Theatre or cruise ships at the port, a dinner of modernist themes, etc. 

The national version has been celebrated from the 3rd to the 5th of September, with almost a thousand meetings, of those it is estimated that 30% materialize into trade agreements. The international forum, taking place on the 6th and 7th of September, consists of participants from the United Kingdom, Belgium, Italy, France, Holland, Switzerland, Norway, Denmark and Finland, among other countries.

The region of Murcia offers characteristics that set it apart, such as its privileged climate, with more than 300 days of sun per year, 250 kilometers of coastline, cultural and historical heritage etc. The attendees, furthermore, have been able to utilize the facilities of La Manga Club and truly experience all of what the region of Murcia has to offer, as well as the exclusivity of the resort, alongside two seas, a nature park and various sporting facilities that hold high levels of international prestige.

In the words of the CEO and general director of the resort, José Asenjo, “It is an honour to host such an important event, especially one in a sector as indispensable as business tourism. We welcome the confidence from the Iberian MICE Forum as we have worked tirelessly to ensure that the event has been a success, and we trust that it will serve to strengthen important commercial relations between all the guests.”